FAQ for Sellers

What is Ambagan.com?

Ambagan.com (Ambagan Online India Private Limited Company) is a leading online retailer of products that inform, educate, and inspire. For more details please visit about us page.


I.According to stats, one-third of buyers start their online journey from online marketplaces. In addition, sales on online marketplaces accounted for 52% of global online retail sales. After lockdown it is 65%. Now, 92% shoppers search online for their product. Not only customers but suppliers now also prefer to sell their products at online marketplaces. Inarguably, this is the era of online marketplaces.

II.Why Online Marketplaces are Worldwide Favorite?
There is a win-win situation for everyone on online marketplaces. The customers can enjoy the better quality of service and competitive pricing, & sellers can sell their products without website setup & managing cost.
Considering the growth of online marketplaces, many aspiring entrepreneurs are now selling on Ambagan.com.

III.Large Number of Potential Customers.

IV. It increases your business’s visibility.

V.Internet marketing is so important because your customers are online.
At present 45 Crores of people are using internet in India and will reach 88 Crores by 2023. Potential customer shops where they live, work, shop, get information, and seek entertainment. All of this is wrapped up in one place: Smartphone/PC, Internet.

VI.It allows you to drive quality traffic and Reach new customers.
When a customer is satisfied with your product, he normally asks to his friends may live in different city, can also buy your product.

VII.You can start without a shop: You can use your home as store.

VIII.Limited or No Store required: You can buy from your market after getting the order and sell.

IX.Low set-up costs.
Unlike a shop where you have to impress customers with a good display of products, a trial room, perfect lighting or appealing interiors, and trained Staffs when you sell online, you don’t have to invest any money towards this.

X.You can access powerful marketing tools without any investment and advertisement.

XI.Pan-India reach: You can sell throughout the country from a small store.

XII.You can sell round the clock. It is always open to customers.

XIII.Your competitors are doing it.
If you want to remain in competition with your competitors, you must invest in Internet marketing. Your competitors are already investing in different Internet marketing methods and working to obtain new leads. If you aren’t investing in Internet marketing, you’re falling behind your competition.

XIV.Due to lockdown and Corona Virus customer are hesitate to visit stores/shops.

XV.No Marketing cost.

XVI.Access to market trends.

XVII.People can remember the name easily, so visit to buy.

XVIII.Product visibility: As we accept only limited vendors now, your products will easily visible.

XIX.No Listing Fee.

XX.No charged until you actually sell something.

XXI.More profit margin than other platforms.

XXII.People Love to Shop with Indian website.

XXIII.Best ways to test the market for your old or new product on online.

XXIV.”Leveraging your online and offline marketing together can more than double your efforts.”
Many businesses, particularly those that don’t actually sell anything online, often complain that there’s not enough time in the day to “do it all” and as a result, online marketing gets shoved to the side. Unfortunately, this isn’t how customers make decisions. The reality is consumers – likely even you – turn to the internet to discover what to do, where to go, who to buy things from and more. Keeping this in mind, shopping online isn’t the only reason people go online. Instead, being online leverages multiple avenues for small businesses to gain visibility among consumers. “Leveraging your online and offline marketing together can more than double your efforts.”

XXV.This pandemic caught all of us off guard right? We weren’t really prepared to work and buy from home like how we’ve been doing!
Our laptop and Smartphone are like our new limbs now – they are with us wherever we go in the house!
Not sure about you, but majority of people lock themselves in home and doing shopping on their sofa, bed, dining table, floor and sometimes even kitchen and balcony using their smart phones!
24/7 shop and work is a lifestyle now – WFH (work from home) is the new normal!
That all sounds good but what about your’ selling?
Is it good for your business? Are these habits of people adversely effect on your business?
The answer is a big yes!

So Ambagan.com is for you.

XXVI.The Single Most Important Reason You Need to Be Online.
Consumers have too many choices these days and they have to be constantly reminded that you exist. The best way to reach them is where they spend a good bit of time…which is online.

XXVII.One day you have to come online. If not now, then when? After your competitor eaten your market?

So, start selling from today.

Selling on Ambagan.com is easy. First you list the products that you want to sell on Ambagan.com marketplace. Customer sees your product and makes a purchase. You will receive a notification to ship the product. You deliver the product to the customer and confirm shipment or let Ambagan fulfill the order for you through Easy ship. Ambagan will deposit the funds into your bank account after deducting our fees.

You can sell items in the following categories:


Apparel, Automotive, Baby Products, Batteries, Beauty, Books, Consumables, Consumer Electronics (including Cameras and Video Games – Consoles), Digital Accessories (including Mobile Accessories, Electronics Accessories and PC Accessories), Home, Jewellery, Kitchen, Luggage, Mobile Phones, Movies, Musical Instruments, Office and Stationary, Personal Care Appliances, Personal Computers, Pet Supplies, Software, Shoes and Handbags, Tablets, Toys, Video games (consoles and games) and Watches.

Please note that certain categories are restricted and require prior approval before you can start selling.

You will need the following information to register:

  • Your business details
  • Your contact details – email and phone number
  • Basic information about your business
  • Tax Registration Details (PAN and GST). GST Details are mandatory if you are listing taxable goods and need to be provided at the time of registration.
  • Books can be sold without GST
  • Visit Register as seller page to register yourself or “Contact Us” page for help.

Yes. If you are listing taxable goods, GST details are required to sell online. You need to provide GST number to Ambagan at the time of registration. However, if you are selling only GST exempted categories, then this may not be required (like books). Note that if you start selling any taxable goods you need to register for GST as per GST laws and provide your GST number to Ambagan.

Listing a product refers to filling out all the necessary information and adding images of the product so that a customer can make an informed buying decision.

You are required to have a minimum of 1 listing(s) to start selling on ambagan.com

We have 3rd party providers who are trained on Ambagan’s imaging and cataloging guidelines and can assist you in creating high impact listings. They also have preferential rates and offers for Ambagan sellers. You can contact them anytime through us once you complete registration.

You have to arrange the packaging materials, but for few orders, you have to put our sticker on the package at your cost. We will supply the soft copy of the sticker and 3rd party provider. They have preferential rates and offers for Ambagan sellers. After seller registration, we will supply 10 nos of sticker free.

Your packaging requirements depend on your chosen fulfillment option. You can also search for Ambagan branded packaging material on Ambagan.com after July/Aug 2020 and select the appropriate packaging material according to your packaging requirements.

After January 2021, you have to use only Ambagan branded packaging materials.

Ambagan.com will handle shipping of your products. All you need to do is pack the product, attach the invoice, fix the buyers address and keep it ready for dispatch. Our logistics partner will pick up the product from you and deliver it to the customer.

As a seller, you will set the price of your products.

When pricing products on Ambagan.com, please account for the applicable Marketplace Fee and include a suitable margin to arrive at the Selling Price.

Our logistics partner will pick up the product from you and deliver it to the customer. All you need to do is keep it packed and ready for dispatch.

You don’t need a website to start selling on Ambagan.com marketplace. Once you complete registration, you will have access to our Seller platform using which you can list your products for sale on Ambagan.com.

No. At this time Ambagan.com marketplace allows shipments only within India.

We will clearly indicate on our product detail pages and offer listing pages that the product is sold by you and the invoice will carry your name.

At this time, we do not sell banner advertising on our site. However, for information on Co-op promotional opportunities, please contact us.

The best way to promote your product is to add descriptive content and images (as described below) to your book’s detail page.

At Ambagan.com, it’s up to you to make your titles stand out on our virtual shelves. You have the opportunity, using descriptive content and images, to personally hand-sell your titles to customers and persuade them to purchase. Following are the most important pieces of information you can add to your product detail page.

  • Cover Art: People do judge a book by its cover and a product by the best image! We’ve found that showing a picture of your product’s cover on its detail page is its most influential selling point.
  • A Description: It’s important to let people know what your product is about. This is your chance to hook them with a compelling description (this can be from your catalogue, cover, or any other synopsis you may have).
  • You must write the product description point-to-point (not as paragraph).
  • Review Excerpts: Customers want to know what others are saying about your product. If the critics are raving, let potential customers know!

 

  • You can ensure that your product listing has complete and correct title, author/artist/actor, and subject information. This information helps customers easily find items they will want to purchase in our store.

  • Our decision to discount products is made internally and based on a number of strategic considerations which can vary over time. As it stands now, we offer discounts on hundreds of thousands of selected products. However we cannot confirm when, if ever, a product will be discounted or how long a title once discounted will remain so.

  • Currently, you can sell only products and not services on Ambagan.com.

Online business is success only due to return policy. So buyers have the right to return the product at good condition to seller within 10 days of delivery if it included in returnable category.

Then seller has to refund the amount to the buyer including shipping cost without any charge.

Please see the return policy page.

Fees and Charges

We charge you when you get an order. Listing on Ambagan.com is free. Contact us to get the pricing/commission of our charges.

The following deductions are made from the order item value:

Commission fee: A percentage of the order item value vary based on vertical/sub-category 

Shipping fee (calculated on the basis of the product weight, size and shipping location)

Collection fee/Cash on Delivery: This will vary based on order item value and customer payment mode (Prepaid/Cash on Delivery) 

Fixed fee/closing fee: A slab wise fixed fee. This vary based on Order item value

Return shipping fee, if item is returned or not received by buyer (as charge of Shipping/Courier service agent).

Reverse Pick-up Charges as charge of Shipping/Courier service agent.

Address correction Charges as charge of Shipping/Courier service agent.

Insurance Charges (Optional) as charge of Shipping/Courier service agent.

Certificate of Fact as charge of Shipping/Courier service agent.

COVID surcharge (temporary fees) as charge of Shipping/Courier service agent.

GST (applicable on all of the above components)

Commission fee is a certain percentage of the order item value of your product. It differs across categories and vertical/sub-categories.

Here’s an easy example, which illustrates a sample the above calculation: If you allow Cash-on-Delivery and customer opted it.

 

ITEM

AMOUNT (RS.)

Selling Price including GST(decided by you) & shipping Charge from customer(if any)

2500

Commission Fee (varies across sub-categories/verticals)

200

( assuming 8 % )

Shipping Fee (weight 500 grams) ( May vary depending on weight and Zones and same as charge by Shipping Agent)

36

Collection Fee ( 2 % on the Order item value or Rs 40  which is higher) for cash on delivery-COD otherwise Zero. ( May vary depending on weight and Zones and same as charge by Shipping Agent)

40

Fixed Fee/closing fee (Rs 2 to Max Rs 40)

40

Fuel Surcharge

0

COVID surcharge (Temporary as charge by Shipping agent)

4

Insurance Charges (Optional)

0

Total Marketplace Fee

320

GST ( 18% on Marketplace fee deduction)

57.6

Total deductions

377.6

Settlement Value (Amount credited to you)

2122.4

 

 

Here is an another easy example, which illustrates a sample the above calculation: If the customer will not opt for Cash-on- Delivery.

 

ITEM

AMOUNT (RS.)

Selling Price including GST(decided by you) & shipping Charge from customer(if any)

2500

Commission Fee (varies across sub-categories/verticals)

200

( assuming 8 % )

Shipping Fee (weight 500 grams) ( May vary depending on weight and Zones and same as charge by Shipping Agent)

36

Collection Fee ( 2 % on the Order item value or Rs 40  which is higher) for cash on delivery-COD otherwise Zero. ( May vary depending on weight and Zones and same as charge by Shipping Agent)

0

Fixed Fee/closing fee (Rs 2 to Max Rs 40)

40

Fuel Surcharge

0

COVID surcharge (Temporary as charge by Shipping agent)

4

Insurance Charges (Optional)

0

Total Marketplace Fee

280

GST ( 18% on Marketplace fee deduction)

50.4

Total deductions

330.4

Settlement Value (Amount credited to you)

2169.6

 

The exact calculation may vary depending upon the shipping weight, size and delivery distance/Zone, commission fee, Cash-on-delivery (if opted by customer), Closing price (vary from min Rs 2 to Max Rs 40), COVID Surcharge, Insurance Charges. Fuel Surcharges etc.

Let you purchase at Rs 100 including GST means Purchase price Rs 84.75 + (GST 18%) 15.25 = Rs 100 and you sell  at Rs 150 including GST means Rs 127.12 + (GST 18%) Rs 22.88= Rs 150

Profit & GST Calculation Without Considering Marketplace

 

GST rate

Price without GST

Price with GST

GST

 

Purchase Cost(A)

18%

84.75

100.00

15.25

Already paid on Purchase

 

 

 

 

 

 

Selling Price(B)

18%

127.12

150.00

22.88

GST collected on sales

 

 

 

 

 

 

GST Calculation

 

 

 

 

 

GST collected on sales(B)

 

 

 

22.88

 

GST paid on purchase(A)

 

 

 

15.25

 

GST earned=(B)-(A)

 

 

 

7.63

 

GST payable to Government(D)

 

 

 

7.63

 

 

 

 

 

 

 

Net Profit Calculation

 

 

 

 

 

Selling Price(B)

 

 

150.00

 

 

Less: Purchase cost (A)

 

 

100.00

 

 

Less: GST payable to Government (D)

 

 

7.63

 

 

Net Profit (E)-(A+D)

 

 

42.37

 

 

 

 

 

 

 

 

 

 

Now See GST and profit calculation including marketplace cost.

Let you purchase at Rs 1500 including GST means Purchase price Rs 1271.19 + (GST 18%) 228.80 = Rs 1500 and you sell at Rs 2500 including GST means Rs 2118.64 + (GST 18%) Rs 381.36= Rs 2500

Profit & GST Calculation

 

GST rate

Price without GST

Price with GST

GST

 

Purchase Cost(A)

18%

1271.19

1500.00

228.81

Already paid on Purchase

 

 

 

 

 

 

Selling Price(B)

18%

2118.64

2500.00

381.36

GST collected on sales

 

 

 

 

 

 

Ambagan Commision(8% assuming)

18%

200

236

36

 

Fixed/closing Fee

18%

40

47.2

7.2

 

Shipping Charges

18%

36

42.48

7.20

 

Other Charges like COD

18%

 

 

 

 

 

 

 

 

 

 

Total Marketplace fees(C )

 

276

325.68

49.68

GST hold by Ambagan

 

 

 

 

 

 

GST Calculation

 

 

 

 

 

GST collected on sales(B)

 

 

 

381.36

 

GST paid on purchase(A)

 

 

 

228.81

 

GST earned=(B)-(A)

 

 

 

152.54

 

GST hold by Ambagan(C )

 

 

 

49.68

 

GST payable to Government(D)

 

 

 

102.86

 

 

 

 

 

 

 

Net Profit Calculation

 

 

 

 

 

Selling Price(B)

 

 

2500.00

 

 

Less: Total Expense on Marketplace/Ambagan (C )

 

325.68

 

 

Amount Receavable from Ambagan (E)=(B)-(C )

 

 

2174.32

 

 

Less: Purchase cost (A)

 

 

1500.00

 

 

Less: GST payable to Government (D)

 

 

102.86

 

 

Net Profit (E)-((A)+(D))

 

 

571.46

 

 

No, Seller has the option when listing a product and can change at any time.

As the minimum charge for Cash-On-Delivery is Rs 40 or 2% of price of the product (which is higher). If seller’s margin is good, he may give COD to buyer at any price.

 

And it is always good to give CoD for price above Rs 2000.

You can stop selling at any time. 

Ambagan will disburse payments to your bank account once a week. You will be eligible to get paid for the order 7 days after the order is confirmed as shipped.

 

Yes. Ambagan helps you protect against fraudulent orders placed on your products and payment fraud.

 

There is no charge for cancellation of order. But if the item is dispatched ( on the way to buyer or delivered) and Returned or not received by customer, Commission and closing fee of ambagan.com  are ZERO and Only Courier fees will charged as per actual.

Other FAQs

Yes. Customers can leave feedback. Maintaining a high feedback rating is a critical factor for success on Ambagan.com. It’s the best way for customers to identify you as a trustworthy seller. Your rating appears on the Offer Listing Page and is one of the first things that customers see. In other marketplaces, we have observed that customers are more likely to purchase products from sellers with higher ratings. Your feedback rating is a key metric used by Ambagan.com to measure your performance

If you are not currently selling on Ambagan.com and want to learn more, please visit Contact Us page.

 

Your questions can also be answered at any time by Seller Support once you become an Ambagan seller.

Still have more question? Contact us